Privacy Policy
01.About Us
Ningxia Jewelry (“we,” “us,” or “our”) operates the website https://ningxiajewelry.com, an online store selling 18K gold-plated stainless steel jewelry — including rings, necklaces, earrings, bracelets, anklets, and components — marketed as waterproof and hypoallergenic.
This Privacy Policy explains what personal data we collect when you browse or buy from our store, why we collect it, your rights over that data, and how we keep it safe. By using our website or placing an order, you consent to the practices described here.
02.Data We Collect
We aim to collect only the data necessary to operate our store and serve you. The types of data we may process include:
A. Order & checkout data (the main data we collect)
- Billing details: full name, billing address, email address, and phone number entered at checkout.
- Shipping details: recipient name, delivery address, and phone number (which may differ from billing).
- Order details: the products, variants (size/finish), quantities, and prices you purchase.
- Account data (if you create one): name, email, and password (hashed) to track orders and save addresses.
B. Data collected automatically
- Technical data: IP address, browser type and version, device, operating system, referring URL, and time of visit.
- Browsing behavior: products and categories viewed, items added to cart, and click paths.
- Cookies & similar technologies: see Section 04.
C. Payment data
We do not store full credit card numbers on our servers. Payment details are entered directly into and processed by our payment providers (such as Stripe or PayPal). We retain only an order reference and, where relevant, the last four digits of the card for record-keeping.
D. Messages you send us
If you contact us by email or through any contact form we provide, we keep the content of your message and your contact details in order to respond and keep a record of the conversation.
E. Media you upload
If a feature allows you to upload images (for example, custom-design requests or reviews), please avoid uploading images with embedded location data (EXIF GPS). Visitors may download and extract location data from images on the website.
03.Legal Basis for Processing
Where the General Data Protection Regulation (GDPR) applies, we process your personal data on the following legal bases:
| Legal Basis (GDPR Art. 6) | How we use it |
|---|---|
| Contract (Art. 6(1)(b)) | Processing your name, address, and order details to fulfill your purchase and deliver your jewelry. |
| Legal obligation (Art. 6(1)(c)) | Retaining invoices and transaction records for tax and accounting laws. |
| Legitimate interests (Art. 6(1)(f)) | Site security, fraud prevention, and analytics to improve our store, balanced against your privacy. |
| Consent (Art. 6(1)(a)) | Any optional features such as a newsletter or marketing emails, and any non-essential cookies — only when you opt in. |
04.Cookies & Tracking Technologies
Our WooCommerce store uses cookies to keep your cart working, remember your session, and (with your consent) support analytics and marketing.
| Category | Purpose | Duration | Consent |
|---|---|---|---|
| Shopping cart & checkout | Remember items in your cart and carry your order through checkout | Session / a few days | Required |
| Session | Keep you logged in during a visit and secure the site | Session | Required |
| Account “remember me” | Keep you logged in between visits (if selected) | Up to a few weeks | Optional |
| Analytics | Anonymous traffic statistics (e.g., Google Analytics) | Up to 2 years | Opt-in |
| Marketing | Personalized ads and retargeting (e.g., Meta/Facebook Pixel, TikTok Pixel) | Up to 1 year |
Opt-in
|
05.How We Use Your Data
- Process and fulfill your orders, including delivery and returns.
- Send order confirmations, shipping updates, and receipts.
- Provide customer support and respond to your messages.
- Operate your account and order history (if you create one).
- Prevent fraud and unauthorized access.
- Improve our products and website through analytics.
- Send marketing emails — only with your consent, with an unsubscribe link in every message.
- Comply with legal obligations.
06.Who We Share Your Data With
We do not sell your personal data. We share data only with providers who help us run the store, under agreements requiring confidentiality and appropriate safeguards.
| Recipient | Data shared | Purpose |
|---|---|---|
| Payment processors (e.g., Stripe, PayPal) | Card data, transaction amount | Process payments securely |
| Shipping carriers | Name, address, phone, order contents | Deliver your order |
| Email service provider | Email, name, engagement metrics | Transactional emails |
| Analytics providers (e.g., Google Analytics) | Usage data, pseudonymous identifiers | Understand site performance |
| Marketing/ad platforms (e.g., Meta, TikTok) | Hashed email, browsing behavior | Retargeting & ad measurement (consent-based) |
| Hosting & platform (WordPress/WooCommerce host) | Server logs, order data | Operate the website |
| Authorities | As required by law | Respond to lawful requests, fraud, or legal obligations |
07.Data Retention
We keep personal data only as long as necessary, or as required by law:
- Order & transaction records: retained for the period required by tax and accounting law (typically several years).
- Account data: kept while your account is active; you can edit or delete your profile at any time.
- Customer-service messages: kept for a reasonable period after resolution, then deleted or anonymized.
- Marketing data: kept until you unsubscribe or request deletion.
When data is no longer needed, we delete it or anonymize it so it can no longer identify you.
08.Third-Party Content & Links
Our site may include embedded content (e.g., videos or social posts) and links to third-party websites. Embedded content behaves the same as if you visited the other website directly; those parties may collect data about you, use cookies, and monitor your interaction, including if you are logged into their service. We are not responsible for the privacy practices of third-party sites — please review their policies.
09.Contact & Data Protection
If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact:
Ningxia Jewelry — Privacy / Data Protection
Email: johnny@ningxiajewelry.cn
Website: ningxiajewelry.com
For data-subject requests, please use the email above with “Data Protection Request” in the subject line.
10.Changes to This Policy
We may update this Privacy Policy from time to time. Changes take effect when posted on this page with a revised “Last updated” date. For significant changes, we will provide a more prominent notice where appropriate.
© 2026 Ningxia Jewelry. All rights reserved.